Our ARISTOPETS are the undisputed stars of social media. Any post they appear in (as long as it's minimally curated) becomes an instant hit and, on average, gets more likes than any other post. That's why, and because we love them, our pets are the most photographed subjects, as we told you here. Of course, as with everything, the type of posts is also subject to trends.
https://www.instagram.com/p/0aVh56jqXP/?taken-by=pescedaprile
Trends are just that: trends. They come and go. And just as they arrive, they're forgotten. But we still can't help but echo the funniest ones. Because they are a reflection of how we are, collectively, as ARISTOPARENTS. That's why today we're sharing Instagram's latest "craze" with you.
This new "boom" consists of videos uploaded to Instagram featuring ARISTODOGS and ARISTOCATS. So far, so normal. The novelty is that these dogs and cats are given a massage, a stroke, with nothing more and nothing less than a makeup brush or a regular brush or a cotton swab... This is what is known as the #brushchallenge.
The wonderful thing about these videos (halfway between absurd and slow TV) is observing the reaction of the ARISTOPETS. As soon as the soft bristles of the brush slide over their face (ears, eyelids, chin...), the dog or cat relaxes, becoming peaceful. With an expression of relaxation and happiness that is a joy to behold.
Here you can see Yves the Cat, wrapped in a towel, enjoying his spa moment, almost falling asleep.
Watching these videos, it's both easy and difficult to imagine how they must feel when they receive this peculiar massage. Because it's not common to find a cat so relaxed and calm—unless it's sleeping.
https://www.instagram.com/yves_the_cat/?utm_source=ig_embed
Pet influencer Maya Polar Bear has been one of the pioneers of this trend. And the truth is, it's amazing to see how she reacts. In this video, for example, she goes from a normal state to one of maximum happiness in a matter of seconds.
While in this one we see her completely relaxed, almost falling asleep. What a sweet face!
The reaction of Albus, the co-star dog of the Albus & Arthur profile, is also priceless. At first, his face seems to say it all: "what's happening here, what are they doing to me?" He looks completely bewildered. A few seconds later, partly because golden retrievers are naturally gluttonous, he tries to nibble or lick the brush.
The beautiful Pippa also can't resist the #brushchallenge, and as some followers say in the comments, watching the video, you can't help but think: "someone please do one for me!"
https://www.instagram.com/p/Bg6PH6VnWxd/?taken-by=adventures_of_pippa_and_clark